The celebration continued in Lagos on Tuesday as Big Brother Naija Season 10 champion, Imisi Ayanwale, officially received her prizes — a staggering ₦80 million cash reward and a brand-new SUV from Innoson Motors.
The colorful prize presentation ceremony took place at Innoson’s office in Ilupeju, Lagos, where company representatives and show sponsors handed the reality star her car keys amidst cheers from fans, media, and colleagues.
Imisi’s victory was sealed on Sunday, October 5, after she garnered an impressive 42.8% of the total votes, beating fellow finalists Dede, Koyin, and Sultana to emerge as the season’s top contender.
Her total winnings are valued at ₦150 million, which includes the ₦80 million grand cash prize, the Innoson SUV, and additional benefits from the show’s multiple sponsors — a prize package that cements her as one of the most rewarded BBNaija winners in recent years.
Imisi’s triumph also places her in an exclusive circle of female Big Brother Naija winners, joining Mercy Eke, Phyna, and Ilebaye, all of whom have gone on to build successful careers in entertainment and business.
Since the finale, social media has been buzzing with celebratory posts and fan reactions, with many describing Imisi’s win as “truly deserving” and a reflection of her consistency, charm, and emotional depth throughout the competition.
Industry observers say her journey represents the spirit of resilience and authenticity that has defined BBNaija Season 10, one of the most talked-about editions in the show’s history.